Taking A Trip Through Text Analytics: Exploring Data From Surprising Sources
Text data comes in all shapes and sizes - it's all disparate - but that's the one thing it all has in common.
For this event, we tried to think of the most mystifying form of text data we could imagine, we wanted to demonstrate how to make sense of the nonsensical - how to glean insights from the obscure - and organise the indeterminate, so we took a trip...
Let yourself be guided through the linguistic world of LSD and psychedelics - we'll demonstrate how it was possible to analyze the language of psychedelic experiences, and what this methodology means in real-life.
Then we'll all come back to earth for a panel discussion and masterclass with experts from Audacy, MBLM and Sullivan on text analysis best practice.
Date: Wednesday, November 9th Time: 11:00 AM EST / 4:00 PM GMT
Group Director, Strategy
SVP, Research & Insights
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